Business Basics for Creatives

Business Basics for Creatives from Pipeline Artists - Symposium on Vimeo.

Learning how to write compelling stories and characters is a must, but a successful career is built on a series of business decisions over a long period of time. This session will go over the basics of the business side of the film and television industry, with practical tips to help writers make more informed decisions at every stage.

The presentation will cover:

  • The basics of intellectual property
  • Common types of contracts and their various provisions
  • Managing your finances as a creative
  • Representation (agents, managers, and attorneys)
  • Overview of the industry and how it operates

[Recorded October 11, 2022]


Jeff Willis is an entertainment executive with nearly twenty years of experience working for industry-leading companies including Marvel Studios, The Walt Disney Company, Skydance, Blumhouse, Columbia Pictures (Sony), and others. A California native and graduate of the film program at California State University, Long Beach, he has a number of feature film and episodic series credits to his name, including co-writing the 2015 film The Right Girl. He currently works at Marvel Studios where he oversees screen credits and administration for their business affairs department.

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