




If you're a writer, you've probably heard that you need an email list. You've probably also heard that you need to build an audience, grow your network, market your work, and still somehow find time to write.
What you may not realize is that an email list remains the most valuable asset a writer can build—and that growing one can actually be fun (seriously). Better yet, your newsletter can help you accomplish all those other goals, too.
In recent years, Substack has evolved from a simple newsletter platform into one of the most powerful tools available to writers. It can help you connect with readers, expand your network, promote your work, test ideas, generate new revenue streams, and build a sustainable creative career—all while maintaining direct ownership of your audience.
In this practical presentation, author, podcaster, and writing instructor Courtney Kocak will show you how to use Substack as a writer's Swiss Army knife, whether you're just getting started or looking to get more out of the platform.
By the end of this presentation, you'll understand what's possible, which strategies make the most sense for you, and exactly where to focus your energy. You'll leave with a clear plan for using Substack to support your writing goals and turning it into the hub of your creative ecosystem. You'll also receive take-home resources to help you put your plan into action.
This presentation will cover:
Symposium, presented by Pipeline Artists, is a year-round virtual conference empowering creatives with honest, no-nonsense guidance across the arts. Through seminars, industry panels, and Town Hall discussions on screenwriting, filmmaking, publishing, and career-building, Symposium offers grounded advice from working professionals to help you forge your own unique path.